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Recommended reading - Grady Means, David Schneider - Meta-Capitalism,
The e-Business Revolution and the design of the 21st-Century Companies and Markets (2000) - Evert Gummesson - Total Relationship Marketing, Marketing management, relationship strategy and CRM approaches for the network economy
- Christian Grönroos: Service Management and Marketing: Customer Management in Service Competition
- Dick Raman: XML/EDI: Cyber Assisted Business in Practice
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